Robert EckelmanOct 21, 20201 minAs of 2020, there are 300 different OTT services. Your current and potential clients are watching.Is your business keeping up with the changing landscape? The CTV | OTT space can be complicated. Many advertisers and media companies are...
Robert EckelmanOct 19, 20201 minwe are in a demos plus world. media measurement can be complicatedThe current measurement is a bit antiquated. Nielsen was the best we had for a long time. ComScore came along and changed measurement for...
Robert EckelmanOct 15, 20201 minWise words, Great timing Thank you Sam for always sharing. These seem to show up in my inbox just when I need them. Wise words good timing :)...
Robert EckelmanOct 9, 20201 minThe latest streaming trend. Cable networks on a migration to CTV orAs it is called FASTs - free ad-supported streaming TV services more here https://www.connectadtv.com/post/if-you-can-t-beat-them-join-th...