Robert EckelmanDec 28, 20211 minIs it all in your head? Your mind can play tricks.As you move into the new year now is a good time to take inventory of what is moving you forward and what may be holding you back. Tweet...
Robert EckelmanDec 17, 20211 min49% of US High-Speed HH have 4+ OTT Subscription services According to Parks Associates survey as of Q3 2021. This is a 3% increase from Q1 2021. #CTV #Streaming #OTT it just keeps getting better...
Robert EckelmanDec 16, 20211 minComparing CPM's on Broadcast, Cable, and CTV is like comparing apples to refrigerators. They are all good when used correctly and or in combination. They are also very different. Ad impressions are not all equal, they deliver...
Robert EckelmanDec 13, 20211 minPelotons response to the death of Mr. Big -swift and brilliantJust a few days ago it was announced a key character in a well-known TV series died after a hard Peloton workout. Within about 48 hours...
Robert EckelmanDec 9, 20211 minWinning for all the right reasons. Tom Brady' winning attitude can be transformed to your business. I think the key is understanding winning is not an individual goal. Think of how your efforts impact those around you. If your commitment...
Robert EckelmanDec 2, 20211 minsuccess happens when you have the right strategy, commitment, courage, vision, motivation…One of my favorite stories is David & Goliath, I have never thought of this as a religious story, but It is a story I play out in my...
Robert EckelmanDec 1, 20211 min75% of viewers discovered their favorite shows on an online source (CTV | OTT)Only 20% of viewers found their favorite program on a pay-TV (Cable) #CTV #Streaming #OTT always getting better
