Blog

As of 7/25/23 All New Blog Posts Moved here

This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.

As of 7/25/23 All New Blog Posts Moved here

There are many things we'd like to forget about 2020.

My heart goes out to all affected by Covid. Most of us will recover, as a country, we will learn and be better prepared. "Those that fail...

Robert Eckelman

Dec 30, 20201 min read

Another large media company following the viewer's shift to Streaming

MGM is exploring a sale. The studio believes its library of content, including some of the box office's biggest hits, is ripe for a...

Robert Eckelman

Dec 22, 20201 min read

The world is flat. USA Today & parent company shipping 485 Jobs to India

This is a post, not a judgment. I know how I feel about it and I will keep that to myself. Full disclosure I did work for Gannett years...

Robert Eckelman

Dec 16, 20201 min read

That was fast- Movies & shows released to streaming at the same time or before Theaters & Networks

All Warner Bros. 2021 Movies to HBO Max at the same time they are released to Movie theaters. Vikings the History Channels top show will...

Robert Eckelman

Dec 10, 20201 min read

Viewers favor CTV | OTT | Online over traditional or pay-TV

CTV | OTT getting better for advertisers and viewers.

Robert Eckelman

Dec 3, 20201 min read

It has been a tumultuous 2020 with a positive attitude we will persevere and succeed- SISU.

My favorite word and concept sums up success in 2020 Sisu-determination, tenacity, purpose, grit, resilience, and hardiness. A mindset...

Robert Eckelman

Dec 2, 20201 min read

CTV = Connected TV | OTT = Over The Top TV

Blog

As of 7/25/23 All New Blog Posts Moved here

This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.

As of 7/25/23 All New Blog Posts Moved here

There are many things we'd like to forget about 2020.

Another large media company following the viewer's shift to Streaming

The world is flat. USA Today & parent company shipping 485 Jobs to India

That was fast- Movies & shows released to streaming at the same time or before Theaters & Networks

Viewers favor CTV | OTT | Online over traditional or pay-TV

It has been a tumultuous 2020 with a positive attitude we will persevere and succeed- SISU.

The LAWonCTV mission- help law firms increase the right cases & reduce cost per case. We achieve results for our clients through premium CTV |OTT networks & content, data-driven precision targeting, superior reporting & analytics, campaign optimization, and a 100% transparency guarantee.

© 2020.LAW CTV, All Rights Reserved.

Blog

As of 7/25/23 All New Blog Posts Moved here

This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share. As of 7/25/23 All New Blog Posts Moved here

There are many things we'd like to forget about 2020.

Another large media company following the viewer's shift to Streaming

The world is flat. USA Today & parent company shipping 485 Jobs to India

That was fast- Movies & shows released to streaming at the same time or before Theaters & Networks

Viewers favor CTV | OTT | Online over traditional or pay-TV

It has been a tumultuous 2020 with a positive attitude we will persevere and succeed- SISU.

The LAWonCTV mission- help law firms increase the right cases & reduce cost per case. We achieve results for our clients through premium CTV |OTT networks & content, data-driven precision targeting, superior reporting & analytics, campaign optimization, and a 100% transparency guarantee.

© 2020.LAW CTV, All Rights Reserved.

This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.

As of 7/25/23 All New Blog Posts Moved here